(Links to Strategy 4: Organisational Capability)
Project Sponsor: President
Staff Support: Susi Fookes
Project Status: Active
Project Description:
InternetNZ has identified low membership numbers as an issue, primarily
relating to the credibility of the organisation.
Note: The current membership plan was adopted at the June 2006 Council
meeting. And new subscription amounts and types were adopted at AGM
that same year.
Project Budget:
$30,000 has been budgeted for 'Membership Campaign' in 2008/09. Note: the Membership Plan is incorporated into this line item.
Overall Progress Summary:
Opportunity to promote membership is taken at New Zealand ICT industry events; generally by sponsoring event stands where InternetNZ marketing material is on display and a staffer on hand to explain membership benefits.
Activities Planned for October 2008:
Receive and renew memberships as invoices are returned to the office.
Project History:
September 2008:
- 30 September - Membership invoices issued.
- Membership subscription contracts renegotiated with David Goldstein and Gordan Cook.
August 2008:
- Touted for new members at APNIC26 event in Christchurch.
July 2008:
- Six new members added as a direct result of communications re: IPv6 technical workshops.
June 2008:
- Sent survey reminder note to Members-Announce mailing list.
- Collected and analysed survey results.
- Supplied key survey results to 13 June Council meeting as a paper 'For Information'.
May 2008:
- Published Membership Communications survey to Members-Announce mailing list.
January - February 2008:
- Membership promoted at the LGNZ Broadband Forum, with two new members recruited.
- Members consultations held in Dunedin, Auckland and Wellington.
- Membership promoted at the NZNOG meeting.
November 2007:
- Sponsored the Wireless and Broadband Forum's Convergence breakfast.
August 2007:
- InternetNZ hosted an IPv6 workshop. The opportunity was used to sign up
new members by offering free admission to InternetNZ members.
June 2007:
- Annual Report published. Note: The annual report is a resource used, in part, to introduce people to InternetNZ's work.
May 2007:
- Attended a sponsor stand at "Convergence Oceania". 10 new members were signed up.
March 2007:
-
Negotiated for sponsor stand for "Convergence Oceania" day in May, convened by the Wireless and Broadband Forum.
-
Ongoing tidying up of members database.
February 2007:
January 2007:
-
Advertising Copyright Bill
seminars with $150 attendance fee for non members and free entry for
members worked well, with several new members, mainly from the IP law
community, signing up.
-
Membership
promotions stand at NZNOG, plus advising the NOG during a session on
the Copyright Bill that IP lawyers were signing up as members resulted
in a number of new memberships.
November 2006:
- Commenced circulation of Cook Report to members.
- New membership brochure in use.
September - October 2006:
August 2006:
June - July 2006:
-
Membership
plan adopted at June Council meeting.
-
Commenced
preparation of new membership brochure.
-
Commenced
recruitment plan for Comms role, membership will be important aspect
of this role.
-
New
subscriptions adopted at AGM.
April - May 2006:
- NZCS
Joint Membership plan activated (7 NZCS members have now joined INZ).
- Membership
fee and structure changes as raised during members consultation meetings
referred back from the G&C Committee with draft amendments to INZ’s
constitution.
- Scoping
of Comms role (which will include significant input into membership).
- Rough
draft of Membership Plan created.
- Attended
ICTNZ Board meeting.
March 2006:
- NZCS Joint Membership
plan activated (6 NZCS members have now joined INZ)
- Membership application
coupons included in newspaper advertising.
- Membership application
forms included in NZNOG conference delegates packs.
- Membership fee changes
raised during members consultation meetings.